
PRIVACY POLICY
This policy explains what information WOW may receive, why we use it and the choices available to you. Last updated: 11 September 2026.
WHO WE ARE
WOW — What’s On Where — is an independent visitor-information website for Woodhall Spa and the surrounding area. You can contact us at hello@wowlincs.co.uk or 07815 865856.
INFORMATION WE MAY RECEIVE
If you email or telephone us, we may receive your name, contact details and anything else you choose to include in your enquiry. Basic technical information may also be processed by our website hosting and security providers to operate and protect the website.
WHY WE USE IT
We use enquiry information to reply, correct or manage website content, keep reasonable records and protect the website. Our lawful basis will normally be legitimate interests, taking steps at your request, or consent where that is specifically requested.
SHARING AND STORAGE
We do not sell personal information. It may be handled by service providers that support website hosting, security or email, or disclosed where legally required. We keep information only for as long as reasonably necessary for the purpose for which it was received.
YOUR RIGHTS
Depending on the circumstances, UK data protection law may give you rights to access, correct, erase or restrict use of your information, object to processing, or withdraw consent. Email us to make a request. You may also complain to the Information Commissioner’s Office at ico.org.uk.
COOKIES AND LINKS
The website uses essential technologies needed for security, sign-in and operation. Optional Google Analytics runs only when you accept analytics. You can reject it and still use WOW, and change your choice using the Analytics cookies button. The detailed analytics and newsletter explanation below describes the information used. Links to external websites are governed by their own privacy policies.
BUSINESS PROFILE MEASUREMENT
Business performance reporting is being prepared and is not yet active. When enabled, and only with your analytics permission, it will count views of approved business profiles and clicks on their phone, email, website and map buttons. These events use the public profile path and button type; they do not include your email address, telephone number or the destination contact link. Private business pages, logged-in accounts and labelled setup tests are excluded from this installation. Reports will contain totals, not visitor identities. Clicks are not proof of an enquiry, booking or sale.
CHANGES
We may update this policy when the website or its services change. The latest version will appear on this page.
Optional Google Analytics — added 6 September 2026
WOW uses Google Analytics 4 only after you select Accept analytics. It helps us understand visits, pages read and where visitors come from. Google receives basic page, browser and device information. Advertising features and enhanced measurement are disabled. We remove query strings and fragments from the page address sent by this installation. For campaign measurement we separately allow short campaign labels (source, medium, campaign and content) containing only letters, numbers, underscores and hyphens. We measure newsletter form submissions and confirmation-page returns, without sending your name or email address to Google. Confirmation-page measurement requires a recent form submission in the same browser and may miss confirmations made elsewhere.
The _ga and _ga_YEBL45GQ3K cookies recognise a browser for analytics; their configured lifetime is up to 6 months. With analytics permission, campaign labels are stored for the browser tab session and a newsletter submission timestamp and campaign labels may be kept for up to seven days as wow_newsletter_pending_v1, then removed on a measured confirmation or expiry check. Your accept or reject choice is stored on your device as wow_analytics_choice_v1 for up to 6 months. You can reject analytics and continue using the site, or change your choice with the Analytics cookies button. Withdrawing consent stops this installation and removes its analytics cookies on this device; it does not erase data already sent.
Google may process data outside the UK. Read Google's privacy information. Contact WOW at hello@wowlincs.co.uk with questions.
WOW email updates — updated 15 September 2026
When you submit the WOW updates form, your first name, email address and signup request are sent to Brevo to manage your subscription. You must actively tick the consent box and then confirm using the link emailed to you before joining the WOW updates list. Updates may include local events, places to visit, offers and competitions. You can unsubscribe using the link in every email. WOW does not sell your details or give your email address to local businesses. You can subscribe without accepting Google Analytics. Read Brevo’s privacy information.
The popup remembers a dismissal on your device for 30 days, or a submitted signup on that device so it does not keep appearing. This popup preference does not contain your name or email address.